bluetooth marketing
Tel: 0845 643 9287
Who Can Use it?
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Absolutely everyone can use BlueBroadcaster Bluetooth Advertising software to advertise or market their products and services through. The technology can be used in any environment and there are no limitations or restrictions in using it. Its free to send or receive a bluetooth message of any kind and it even helps keep the use of paper to a minimum and help protect the environment.

With just a little imagination you can incentivise, excite and even impress your customers with fresh new innovative interactive content that they just couldn't get anywhere else.

BlueBroadcaster gives your company the ability to send your customers anything from a business card that stores directly into their phone book to a live streaming internet page where your customers can interact with your company's products or services and buy your product directly from their mobiles.

Here are just a few examples:
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Office /Company
Promote your companies news or announcements via Bluetooth! Perhaps you've setup an internal newsletter or memo system and you are looking at a greener alternative? Why not use an office PC or laptop at reception so that as your staff come into work the latest company news is automatically sent directly to where they're most likely to read it? Perhaps you may even want to welcome and impress new guests or customers as they enter your building in a very innovative and ingenious way? Be compliant, why not send them your health and safety documentation or fire drill or evacuation procedure?
Travel Agents
In a highly competitive environment, competing with online low-cost operators, travel agents and teletext, offering special deals to your customers has never been so important.
Make those city centre rates pay by connecting with the vast numbers of window shoppers walking past your store and looking around for the best deals.  Make sure they don’t miss your daily special offer by delivering it directly to their mobiles!
Night Clubs, Bars and Cafes
In a highly competitive market, why should revelers choose your venue? Perhaps because whilst walking through a busy city centre street they receive a message promising a discounted entry or drinks offer combined with the reassurance of a great night out.

Leafleting is highly untargeted and costly not to mention environmentally hazardous - why pay for a PR team to give out a limited supply of leaflets to the few that pick them up when you could send out an unlimited amount of Bluetooth messages to anyone passing with a Bluetooth enabled phone.

our experience in design and advertising we can work with you to translate that initial interest into a customer walking in.
Schools and Universities
It is estimated that 81% of 16-24 year olds have mobile phones, most of which will have them Bluetooth enabled. This means that Bluetooth transmission can be an excellent method of informing and communicating with students. An excellent use of Bluetooth marketing is during Fresher’s week, sending information to guide students around the campus by providing downloadable maps.

Another excellent use of Bluetooth is to get your institution noticed at careers fairs; in a sea of choices especially post 16, Bluetooth marketing provides a method to put your courses and offerings right at the forefront of the fair.
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Public Places / Festivals / Local events
Want to give helpful advice, downloadable maps and directions to the public? Perhaps at a large multi-venue festival? We can setup Bluetooth Marketing hotspots to allow you to help the public. If it's a large festival people may not know what's going on when they move to different stages and venues.

However, a program of events to come sent via Bluetooth direct to their pockets and onto their phones, will involve them into the action as quickly as possible! We can also put together “Interactive Billboards” allowing visitors to download videos or images onto their mobiles simply by standing looking at the poster. These could be adverts for events coming up or general promotional material about the festival. We believe our Bluetooth technology could really help people get the most from the festival or public space!
Fairs, Concerts / Conventions
In a sea of stands full of your competitors, how do you grab people's attention and invite them onto your stand? Perhaps with a Bluetooth message offering them a glass of wine at your stand?

Once they're there, you can begin the task of introducing them to your product or service. If you are selling products at the show and have an offer that you want to promote, what better way to reach out to people around the venue than a Bluetooth message!
Train Stations / Airports / Bus Stations
People traveling to and from places may already have plans about what they want to do and whom they want to see, yet a Bluetooth message sent to them with a strong offer could help ensure that the individuals that are just shopping may just pay you a visit.

Grab a new customer and turn them into a regular customer for life.
Football Matches / Sporting Stadia
Sporting stadia is perhaps the most mind boggling of venues that you could use your Bluetooth technology because of the sheer numbers of people that attend.

Mostly if you’re a regular and know the experience you will probably find that getting a reception is difficult just because of the numbers of fans that are trying to use their mobiles at the same time, but with Bluetooth marketing you don’t have that problem because it doesn’t need reception because it uses the Bluetooth technology to give you literally thousands of potential new customers to advertise your products too.
Catering / Restaurants
In a busy city centre location with numerous competing restaurants, Bluetooth marketing offers an exciting opportunity for restaurateurs to tell diners about what they have to offer.
Particularly effective if combined with a discount or promotional offer which allows you to incentivise the diner to choose you.
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