Abracadabra Restaurant London - Mayfair Restaurants
The restaurant is located in the heart of the glamorous West End - surrounded by
the Mayfair /Soho and St James's areas of London. The restaurant has an intimate
location sheltered from noisy Central London traffic but within minutes of both Green
Park and Piccadilly Circus tube stations on the famous Jermyn Street.
The Restaurant has a combination of tables, intimate booths and private rooms. The
focal point is a spell-binding revolving table that turns a full circle every hour
providing an ever changing view of the restaurant for those seated there. Each booth
in the restaurant boasts its own completely unique design. There private dining rooms
are ideal for small celebrations and birthday parties whilst you can also hire the
restaurant in its entirety.
The solution here was to supply and support the installation of our iSender Bluetooth
marketing hardware and Static broadcasting Kit into the restaurant which was fitted
by our customer.
The unit was placed into a safe and secure area in the back office whist the external
antenna was fitted to the exterior of the restaurant which faced onto Jermyn Street/St
James in London
After taking a week snap shop of the campaign we found that the restaurant discovered
over 1,200 unique mobiles and achieved a success rate which meant them having successfully
sent over 200 vouchers and promotional content.
This acceptance rate not only presented a verifiable success measure that is unavailable
in any other advertising media, it also presented a rich media download and higher
success rate than any press, radio, or television exposure could achieve combined.
This content being sent and received absolutely free.
